Build a brand that makes hearts beat faster.

Bring your vision, brand, or project to life through storytelling, brand strategy, copywriting, and creative direction. 

We’ll capture and express the energy of your brand, clarify your why, and craft your story — to call in your people (and make them feel something). 

Together, we’ll create magnetic work that impacts your business, brand, and people.

 
Book a call
 
 

Unleashing creativity to build a better world

Unleashing creativity to build a better world

Unleashing creativity to build a better world Unleashing creativity to build a better world

 

Brand Building: From Vision to Venture

You might want to build your creative venture, launch your business, rebrand, or pivot. You’re ready to roll up your sleeves and create in partnership.

This is where your vision becomes your brand AND you get coached to bring it into the world. On this wild co-creative ride, you'll discover what you really want to create and become who you need to be to create it.

Together, we’ll craft the vision, the strategy, and the story to create the impact you were born to make.

In the process, you’ll reconnect to your confidence, juice, courage, and intuition to make it real.

  • ✔  In-depth Discovery Questionnaire

    ✔  2-hour Discovery Deep Dive

    ✔  Big Audacious Goal-Setting

    ✔ Overcoming Blockages

    ✔ Co-creating the Vision, Mission & Values

    ✔ Crafting the Strategy and the Story

    ✔ Releasing, Launching, & Taking Big Needle-Moving Actions

    ✔ Brand Foundation Deck

    ✔ Whats App Access

    ✔ Weekly Fieldwork

    ✔ Notion Workbook

    ✔ x8 1-hr Creative Coaching sessions 

    *Starting at $15K

    Timeline: 12 Weeks

 
Schedule a coffee talk
 

Fractional Creative Director & Partner

A tailored creative and thinking partnership for leaders, founders, and creatives.

Depending on the specific commercial challenge, a variety of creative services or a Fractional Creative Director role might be needed.

With over a decade of experience crafting award-winning work in creative agencies and consultancies, I offer a portfolio of services that build brands and businesses that create impact.

  • ✔ Brand strategy

    ✔ Brand identity & voice development

    ✔ Ideation & concept creation

    ✔ Copywriting & storytelling

    ✔ Creative direction & strategic sparring

    ✔ Facilitation & coaching

 
Let's talk
 

You are…

 

  • A director or C-Level executive in a purpose-driven company

  • An impact-led founder, entrepreneur, or business owner

  • A creative director, partner, or executive from an agency or company

  • Looking to co-create mission-led brands with an award-winning creative and strategic partner

 

You might want to…

 
 

  • Capture and express the essence of your brand and business

  • Create high-impact brand strategies, identities, ideas, and stories

  • Creatively and strategically spar and brainstorm

  • Align internal purpose with external action

Client Love

  • "I cannot express enough what an incredible human Pia is - her energy and talent are amazing. She is absolutely brilliant. Working with her far exceeded anything I ever expected from my branding project. Pia challenged me - asked some deep questions. We worked together on what I wanted my brand to be, my long term vision, what I wanted to say, and how I wanted to feel about my brand. She was able to translate my thoughts into words in a very succinct, emotional, and really powerful way. I am so grateful to have met her and to have her be part of my journey. I am incredibly proud of and excited about the outcome. I couldn't recommend her more."

    - Jeanne Collins, Founder of House of JerMar, published author, and podcast host

  • “When you work with Pia, you will not only collaborate with a storyteller who can weave together all your random thoughts into a beautifully cohesive journey to connect with your audience. You will be partnering with a strategic business mentor, a kind, compassionate and experienced life coach, and your very own hype woman. She will motivate and inspire you to up-level. Before collaborating with Pia, I was still a little foggy in some areas of my offering. Pia has a way of always asking the most relevant, mind expanding questions and with this, she helped me gain clarity in many areas of my business. If you’re on the fence of whether or not your business requires her services just yet - take the leap! You will come out on the other end with more value for your money, a whole lot of clarity and a beautiful brand story!”

    — Singkepe, Energetic Conduit, Reality Co-Creator & Founder

  • "Before I started working with Pia, I was grappling with self-expression and struggling to articulate my thoughts in a way that felt like me. My content didn’t capture my true essence. She helped me define my brand mission and vision, which I had previously struggled with. Pia leveraged her wealth of experience as a creative director to teach me techniques that helped me to understand, unlock and nurture my voice. Pia's coaching was exactly what I needed to help me express authentically, position my brand and hone my voice. Her influence continues to guide my approach today. Anyone looking to explore their potential and reshape their brand, I wholeheartedly recommend Pia. Her expertise, insight, and supportive nature make her a 10 ☆ coach and mentor."

    — Justine Jones, Creator & Entrepreneur

  • At DTU Entrepreneurship, we had the pleasure of working with Pia on communicating our purpose, programs and activities. In Pia, we found someone who embraced, yet elevated our ideas and transformed them into assets that captured the essence of our centre in ways we couldn’t have imagined. Pia brought positive energy and creative passion to our collaboration and truly cared about helping us express our purpose. Pia listens intently, pushes gently and exudes immediate trust and connection - I wholeheartedly enjoyed working with Pia and I can’t think of anyone I’d recommend more highly.

    —Sannie Fisker, DTU Centre for Entrepreneurship

Creative Collaborations

 

I’ve built a creative studio, teams, and brands, worked for some of the biggest brands in the world, from IKEA to Volvo, won numerous awards, and judged award shows such as The One Show (recently its Green Pencil award), Creative Circle, and the FWA. But I am most proud of work that creates impact and drives positive change.

Over the course of my creative career, I’ve launched the first Volvo sold online, creating a VR test drive and digital showroom, revitalized Maersk’s values and purpose, developed IKEA Home View, inviting the world into people’s homes, and developed the first DIY surveillance kit, starting important conversations around the end of privacy (to name a few).

And now, I empower creative visionaries, impact-led founders, executives, and business owners to unleash their creativity to build conscious brands that make a difference in the world (and creatively direct their lives).

Latest Work

Hover Row
Building the foundation for Volvo’s lifestyle studio
Brand strategy, Copywriting, Concepting
Building the foundation for Volvo’s lifestyle studio
Brand strategy, Copywriting, Concepting

Co-creating the strategic and creative foundation for Volvo Cars' lifestyle studio (now their lifestyle collection). Brand strategy, storytelling, and concepts rooted in their heritage and vision.

Brand strategy, Copywriting, Concepting
Crafting a lifestyle brand
Brand strategy, Copywriting, Creative coaching, Concepting
Crafting a lifestyle brand
Brand strategy, Copywriting, Creative coaching, Concepting

Creating the brand strategy, brand foundations, the core story, tagline, the brand name, and copy that bring the House of JerMar to life and into the lives of women.

Brand strategy, Copywriting, Creative coaching, Concepting
Refreshing values to shape Maersk culture
Brand strategy, Copywriting, Facilitation
Refreshing values to shape Maersk culture
Brand strategy, Copywriting, Facilitation

Values are more than words on a poster, they shape culture when they're lived. We captured the voices of employees to refresh the values and strengthen culture for Maersk.

Brand strategy, Copywriting, Facilitation

*Full portfolio walkthrough available upon request.

CREATIVE COACHING

(Inner) shifts for BIG dreamers & doers

 
 

I am a creative midwife partnering with visionary founders and creatives to bring the business, the brand, and the dream to life.

If you're in transition or can't see the horizon and need clarity and partnership to make the future you imagine real, a creative coaching journey might be just what you need.

 
Discover coaching
 

Awards & Recognition

 

  • 2 × The Lovie Awards, Bronze

  • 1 × Webby Award

  • 1 x Eurobest Awards, Direct

  • 1 x Webby for Good

  • 2 x Creative Circle, Gold

  • 1 x Creative Circle, Bronze

  • 1 × 100-wattaren, Silver

  • 1 x Guldnyckeln, Gold

  • 1 x AME Awards – Bronze

  • 1 x Danish Internet Awards, Gold

  • 1 x Echo Awards

  • 3 × The FWA, FWA of the Day

  • 1 x CSS, Site of the Day

  • 1 x Epica, Gold - Interactive B2B

 

Press